Monday, December 30, 2019

Swot Analysis for Air China - 5368 Words

The current issue and full text archive of this journal is available at www.emeraldinsight.com/1463-5771.htm BIJ 13,1/2 SWOT analysis for Air China performance and its experience with quality A.M. Ahmed The European Centre for Total Quality Management, University of Bradford School of Management, Bradford, UK 160 M. Zairi e-TQM College, Dubai, UAE, and K.S. Almarri The European Centre for Total Quality Management, University of Bradford School of Management, Bradford, UK Abstract Purpose – To report on the lessons learned during the implementation of TQM principles in Air China as a response to the dramatic changes in both international and domestic markets. Design/methodology/approach – This research work is based on†¦show more content†¦Airlines introduced railway-style, uniformed stewards and restaurant-style tables adorned with vases of ï ¬â€šowers and silver cutlery. In 1928, Pan Am became the ï ¬ rst US airline to employ cabin attendants to serve meals. Also in 1928, Western Airlines (eventually absorbed in Delta Airlines) served meals brought to their aeroplanes, by Cadillac, from a restaurant near Los Angeles Airport. In 1929, Pan Am introduced in-ï ¬â€šight movies on its ï ¬â€šights between Miami and Havana (Dana, 1999). In 1930, United Air Lines introduced the world’s ï ¬ rst stewardess. Ellen Church was the ï ¬ rst woman to serve a meal on an aeroplane. Pan Am preferred to employ stewards who had served as pro fessional waiters or pursers on ships. In 1934, Pan Am inaugurated the S-42 on its route from Miami to Buenos Aires. The airline set a precedent by installing facilities for heating food in-ï ¬â€šight on long over-water journeys. Stewards would take orders from passengers and radio ahead for meals, which were served to passengers in a special dining area of the aeroplane (Dana, 1999). Dinner in ï ¬â€šight became a formal affair, often in tuxedos and evening gowns. Passengers enjoyed a feast, cooked aboard the aeroplane, and served on linen-covered tables in a ï ¬ ne dining salon set with china, crystal and fresh ï ¬â€šowers. During the 1940s and 1950s, passengers on the Boeing 377 Stratocruiser could get staterooms with private washstands, berths, divans,Show MoreRelatedSwot Analysis for Air China1749 Words   |  7 PagesSWOT analysis for Air China The airline industry has undergone significant restructuring in recent years.Airlines, formerly rivals in a highly regulated industry, have become opportunisticseekers of co-operation. In todays world, mega-carriers and small airlines areworking together rather than competing with one another. Forms of co-operation include sub-contracting, code sharing, franchising and theformation of global marketing networks. Such alliances allow firms to focus on their respectiveRead MoreCase Study Damn Heels Essay1047 Words   |  5 Pagesproduct like there so it is important for Coleman to expand her brand name. She is currently focusing on the Chinese and North American retail markets. This case study goes further detail about her SWOT Analysis and other marketing strategies. Discussion Questions Question1: Conduct a SWOT analysis for Damn Heels. Strengths: One Strength of Damn Heels is that it is in high demand according to the surveys stated in the case study. 93% of women say their feet hurt by the end of the night due toRead MoreStrengths Strong Market Position Of Ups1385 Words   |  6 Pagesdelivering 18.3 million pieces of parcel daily, and services every physical address in North America and Europe (UPS Fact Sheet, n.d.). The firm owns one of the largest airline fleets and operates global airport hubs located in Kentucky, Florida, Germany, China, Canada, and Latin America. It is evident, UPS replicates one simple service several million times a day, which is delivering packages. UPS Supply Chain Solutions include a synchronized approach to exceed consumer expectations. Its services includeRead MoreGeneral Motors1142 Words   |  5 PagesSWOT analysis of General Motors This is a General Motors Company SWOT analysis for 2013. For more information on how to do SWOT analysis please refer to our article. Company background General Motors Company (GM) is a corporate that designs, builds and sells cars and trucks. Name Industries served Geographic areas served Headquarters Current CEO Revenue Profit Employees Main Competitors General Motors Company Automotive Worldwide U.S. Daniel Akerson $ 152.3 billion (2012) $ 4.9 billion (2012)Read MoreMarket Segmentation Is An Approach Used By A Company1151 Words   |  5 Pagesgeographical locations such as the cities, regions of the world as well as the country (Perreault, Cannon, McCarthy, 2015). Amazon has engaged in global growth and has retail sites in the United Kingdom, Germany, Spain, Brazil, Italy, Japan, France, China Canada and India. Amazon.com appeals to customers anywhere in the world who have internet access. Demographic segmentation includes nationality, gender, age, religion, education, income household size and even various ethnic groups (PerreaultRead MoreThe Global Tourism Industry Is Growing998 Words   |  4 Pagesthat to find a proper strategic plan was necessary and urgent for the company. SWOT, as a business-assessment tool, helps management analyze its strengths, weaknesses, opportunities and threats (Berg Pietersma, 2015). Regardless of its limited merit, SWOT analyses are popularly applied in the reports of market research, stockbroker analysis, financial diligence reports, etc. (Evans, 2013). Specifically, â€Å"SWOT analysis provides helpful information for matching resources and capabilities to the competitiveRead MoreChina Southern Airlines Essay987 Words   |  4 Pages â€Æ' China Southern Airlines was founded in 1995 and is based in Guangzhou. It is China’s largest airline in terms of fleet size, with 309 aircraft. The airline employees over 45,500 full time employees. Its main hubs include Guangzhou and Beijing, but it operates in over 150 cities throughout China. Furthermore, China Southern operates 616 domestic 82 routes, including 90 international routes and 25 routes in Hong Kong and Macau. As China’s only company that is in worldRead MoreGlobal and China Online Tourism Research, Analysis, Share, Study, Market, LifeStyle, Trends, Reports, Forecast 2012-20151111 Words   |  5 PagesGlobal and China Online Tourism Industry 2012-2015 Published by : Sino Market Insight Published : Oct-2012 Single User License : $1899 Multi User License : US $2999 Direct: +1 (617) 674-4143 Toll Free: +1 (855) 711-1555 Fax: +1 (855) 550-5975 sales@researchbeam.com Overview In accordance with Global and China Online Tourism Industry Report, 2012-2015 released by Sino Market Insight, the market size of China’s online tourism industry is predicted to hit RMB 317.9 billion in 2015Read MoreToyota Swot Analysis 2013957 Words   |  4 PagesSWOT analysis of Toyota This is a Toyota Motor Corporation SWOT analysis for 2013. Company background Name Toyota Motor Corporation Industries served Automotive Geographic areas served Worldwide Headquarters Japan Current CEO Akio Toyoda Revenue  ¥18.583 trillion (2012) Profit  ¥283.55 billion (2012) Employees 300,747 (2012) Main Competitors Bayerische Motoren Werke AG, Chrysler Group LLC, Daimler AG, Ford Motor Co., General Motors Company, Honda Motor Company, Nissan Motor, Tata MotorsRead MoreAir Canad Business Brief1711 Words   |  7 PagesAir Canada Business Brief Alessia Ianni-Palarchio Ms. Adridge BOH4M1-01â€Æ' Air Canada is a major player in the airline industry, as it has been since its foundation on April 11, 1936. As one of the top airlines in the industry, there is a high standard of quality that was, is, and must continue to be maintained by the dedicated staff in the employee of Air Canada. It continues to be a steady market, especially with the stability of the Canadian economy. The downturn prices in oil continue to impact

Saturday, December 21, 2019

The United States Federal Government - 942 Words

The United States federal government should limit the influx of refugees into the United States. Currently, three different entities oversee the United States Refugee Admissions Program. These entities are the Bureau of Population, Refugees, and Migration, which falls under the Department of State, The Office of Refugee Resettlement, which is headed up by the Department of Health and Human Services, and select offices within the Department of Homeland Security. U.S. Citizenship and Immigration Services within the Department of Homeland Security has the responsibility of conducting security interviews, and they determine whether an individual is eligible to become a refugee in the Unites States. Once accepted, potential refugees are then broken down into three categories. Priority one refugees are those fleeing persecution, or persons who have no other durable solution. Refugees placed in priority two are persons from Iraq, Iran, the former Soviet Union, Burma, Democratic Republic of Congo, Bhutan and Cuba. Priority three refugees are the relatives of refugees who have already been admitted into the United States (American Immigration Council). This immigration system was meant, originally, to keep the proportions the same for every nationality and ethnic group. For instance, the United States government utilized a visa lottery to facilitate this effectively. Due to the recent crises caused by the conflict in Syria, more than four million refugees have fled that region of theShow MoreRelatedFederal Government And The United States1498 Words   |  6 Pages Federal Government The United States of America government is called the federal government and is the republic of the fifty states which constitute the United States. It also constitutes the capital districts and several other territories. Now the government is made up of three different branches and they are the Executive, Legislature, and the Judicial. Those powers are all vested by the US constitution which is in the congress, the president, and also the federal court that also includesRead MoreThe United States And The Federal Government1057 Words   |  5 Pagesemploying over one hundred and fifty eight million in the year 2011 were in the workforce based on the United States, Bureau of Labor Statistics a federal agencies reporting to the Office of Personal Management, known as the federal government. The federal government is a perfect snapshot of how four different generations collaborate and work together, supporting and running our federal government. I think about 911 quite often; my company lost eleven victims was in the office at the World TradeRead MoreThe United States Federal Government Essay910 Words   |  4 PagesTo guarantee a partition of forces, the U.S. Federal Government is comprised of three branches: legislative, executive and judicial. To guarantee the administration is successful and nationals rights are ensured, every branch has its own particular forces and obligations, incorporating working with alternate branches.(Branches of Government  · House.gov n.d.) The legislative branch is comprised of the House and Senate, referred to all in all as the Congress. Among different forces, the legislativeRead MoreThe United States Federal Government1162 Words   |  5 Pagesis the reason why elections entitle an ordinary resident; it allows people to influence the future policies of the government, and people’s future. The United States relies on a complex system of government, where the national government is central but state and local governments utilize control over affairs that are not meant for the federal government. State and local governments have varying degrees of independence in how the organize elections within their jurisdiction, but they hold frequentRead MoreThe United States Federal Government1238 Words   |  5 PagesIntroduction The United States Federal Government collects taxes to finance various services to the citizens. According to Rubin 2013, â€Å"Budgeting implies balance between revenues and expenditures, and it requires some kind of decision-making process.† A budget associates responsibilities to these resources, ensuring that money is available to go to war, infrastructure and to help citizens in need. Politicians, as policymakers evaluate key decision-making processes about revenues and expendituresRead MoreThe United States Federal Government1219 Words   |  5 PagesHow about maybe? In this paper I will outline the problems of the pedagogical approach the United States federal government took in light of the War on Drugs on the wide public education on drug use. I will examine two different articles from Think Progress and The Guardian that argue against the 1986 initiative by Nancy Reagan that became one of the most subtle but destructive aspects about the War on Drugs. She started an country wide program aimed at educating the youth. More specifically onRead MoreRegulation Of The United States Federal Government1827 Words   |  8 Pagesregulation it is important to note that, our government has a huge role in the lives of its citizens it resides over. The United States Federal government has its exercise of sovereignty, in other-words, it has legal and accepted authority to regulate people’s living within a certain geographic area that it has jurisdiction over—and also has regulatory power over, private and public sectors. Here in the United States we have a representative democracy, the government operates as if it is running a serviceRead MoreThe United States Federal Government875 Words   |  4 PagesToday, many Americans are firm believers that the federal government is constantly overreaching and causing citizens to feel harassed and mislead. The idea that the federal government has become overly powerful is exceedingly common throughout the United States. In many cases, the federal government does overstep by inappropriately using the power that they possess. However, there is a fine line between rebelling against the federal government for your own freedom and completely overlooking all ofRead MoreThe United States Federal Government Essay1429 Words   |  6 Pages The quality of life today for most Native Americans is drastically lower than that of the average non-Native American. Why? The United States federal government failed to continue the upward economic trajectory of the Native peoples. The aid and reconciliation Calvin Coolidge desired were not continued successfully. Instead, it is evident that while the Department of the Interior and the Presidential administrations after Coolidge have have had empathy and a desire for the Native Americans’Read MoreThe United States Federal Government1346 Words   |  6 PagesThe United States federal government is composed of three institutions, the Congress, the President, and the Supreme Court. Based on the Constitution of the United States, the federal system, and the separation of power, the three branches exist and each represents the three institutions, the legislative branch is vested by the Congress, the judicial branch is vested by the Supreme Court, and the executive branch is vest ed by the President. The three distinct branches are respectively independent

Friday, December 13, 2019

Pro-Socratic Philosophers Free Essays

Point: Pre-Socratic Philosophers * Answer the following questions in a 200- to 300-word response: * Which of the Pre-Socratic philosophers had the most compelling ideas? I believe that for their time, all held compelling ideas as to how things are in existence; the pre-Socratic philosophers that â€Å"stuck out† most to me were The Atomist. By far, The Atomist was the closets philosophers to what we the human race holds as true. * Briefly summarize the philosopher’s idea or ideas. We will write a custom essay sample on Pro-Socratic Philosophers or any similar topic only for you Order Now The Atomists believed that everything that is anything (human, animal, etc) were made up and consisted of tiny beings called atoms. The atoms within are composed the same but have different shapes, size, and weight. They (the Atomist) also believed that atoms operated in strict accordance to physical law and that all movement was pre-determined. * Why do you find these ideas compelling? Include a practical example of one of the philosopher’s ideas in your response. The Atomists seemed to be highly intelligent for the era; this was a time before we had telescopes and before science was in infant stages. I found their ideas very compelling because they (the Atomists) were on the right path of science and what made up humans and other things. Though it would take years to confirm that things were made up of small particles called atoms, the Atomists believed in this belief and thus it was true and through science was proven to be true. I found that the Atomists believed that atoms are pre-determined and move in accordance to physical law, but I believe that atoms are of free will. How to cite Pro-Socratic Philosophers, Papers

Thursday, December 5, 2019

Sociology and Social Science Educational Institutions

Question: Discuss about theSociology and Social Sciencefor Educational Institutions. Answer: Introduction Observational trips are important in terms of practical experience. Visits to places of educational or historical institutions or settings can prove to be helpful to the students in a thoughtful and sensitive way. At the same time, the visits to the excursion sites can contribute to the development of personality and self-esteem of the students. Especially trips to the historical or religious places makes students aware of the timeline and the history of their own society and at the same time can awaken a sense of wonderment and awe. There are many and departments, dealing with various subjects, who prefer to undertake the off-campus training through the trips than classroom seasons (ari-edu.org 2016). The following essay, through a series of analysis and judging the aspects attempts to trace the prospects of an observational field trip to the ISCON temple at Melbourne. The essay analyzes the secular and religious prospect of the temple and the religious and secular prospects of the temple and the interrelation of the secular and religious observation in the area and thus brings out the appropriateness of the temple for the observational trip. ISCON as a place to visit for an observational trip is a best choice in terms of its atmosphere. Despite being a religious place, the temple does not impose any religious segregation or hegemony upon the visitors. The religion of Krishna exercises an open approach to everyone visiting and it is one of the great features can be accounted in its appropriateness as a place for the concerned trip. At the same time, the place can give the students the experience of touch, taste, smell, seeing and hearing. The atmosphere of the place in itself is peaceful and serene. This will be able to give the students a peace of mind and a meditating feeling which when continued will be able to provide the students a development in the personality and a spiritual feeling (Ammerman 2013). Most importantly, the spiritual feeling the place provides does not impose the spirituality of a particular religion. The temple practices a secular religion of love that has a vast and open air of acceptance in it. Th us, the spirituality does not give birth to orthodoxy rather love and openness of mind. This aura of personality and openness in present times is important to develop in all students in present times. Therefore, ISCON temple, Melbourne can serve as an appropriate destination for an observational trip (Cusack 2012). The outlook of the temple itself is graceful and worth a visit. The students will be able to learn the architectural qualities of different religions. Situated in Melbourne, Australia the students have already got to see a number of churches like the Scots Church, Catholic Archdiocese of Melbourne to mention a few. Therefore, the students are well aware of the architectural features of a church, the students must have a holistic approach towards their knowledge so they must know about the different religions as well. The quaint houses, Indian architecture of the main temple area, the reception of the guests, the foods, and the treatment of the people will give the students a glimpse inside the culture and religion (harekrishnamelbourne.com.au 2016). Educationally, ISCON adopts a secular approach towards every religion. Throughout the temple, there is no material or element documenting any biased opinion towards any religion. Moreover, their approach is much unbiased. Their educational plans as their official website indicates is learning-centered and favoring experiential and interactive learning (iskconeducationalservices.org 2016). Therefore, the place can be accepted as a religious place of unorthodox and unbiased view. This secular approach would be much helpful for students since, in a group of observational trip students from differing religion can be a part of. Therefore, secular places must be the preferable. ISCON temple is such a place that gives the visitors a solace of mind, which can be provided only through a spiritual approach but without any biased or partial approach. Moreover, from the descriptions of the visitors, it is well evident that the place contains a secular and spiritual approach with an unbiased reli gion that all can adopt and accept (myyatradiary.com 2016). However, before delving deep in the further discussions of secular, spiritual or religious atmosphere of ISCON it would be much fruitful to identify the terms in terms of social science. To by definition Secularism in social science indicates to a system or organization that does not allow religion to influence the government, or strongly follows the belief that government should not be influenced by any religion (Davie 2013). However, the definition involves a wide area to adhere i.e. the nation and the government. Therefore, to contextualize the definition in the discussion the government can be taken to be the governing body of an organization that does not allow any religious influence to affect them. Thus, the ISCON temple, at Melbourne can be termed to be an appropriate example of a secular organization. From the official website of the temple as well as the visitors review in several websites, it is well evident that the temple does not adhere to any certain religion or influe nces the people to adopt one. Students would be much helped in such an atmosphere to find a mental peace and at the same time a secular (unbiased) approach towards religion. From the discussion of secularism, another question comes out; what is religion? As sociologist Emile Durkheim mentions, religion is a unified system of beliefs and practices related to sacred things, that is to say, things set apart and forbidden beliefs and practices which unite into one single moral community( Durkheim 2008). Religion distinguishes between the sacred and the profane. However, the ISCON temple has established sacredness in the profanity of daily life. Which gives rise to spirituality must be learnt by all the students to practice in their everyday life for it is the atmosphere and practice of spirituality that gives one the feeling of solace in turmoil (Davie 2013). However, in the atmosphere of the temple, all the students must learn a serene blend of spirituality and secularism in the present times. However, an Indian temple by origin, ISCON practices the culture and spirituality that is common and a driving factor for all the religion. Nevertheless, it would be appropriate to mention the place as a secular temple where the governing body is bereft of the influence of any unified system of beliefs and practices called religion. By definition, the term adheres to the concept of secularism. Therefore, the temple encourages all Indians as well as Australians, Hindus or Christian or Buddhists to enter and involve in their exercises of cultures and celebration. However, spirituality cannot be gained without the influence of the beliefs and practices related to sacred things (Edles 2016), but at the same time spirituality does not involve orthodoxy and above all fundamentalism of any religion. Spirituality does not contain any tangible definition. H owever, sociologists define spirituality to be the search for the sacred (Berg-Srensen 2016). Different religion distinguishes sacred differently but the essence and the search remains the same. Thus, spirituality sociologically is not different for any religion. Moreover, ISCON practices spirituality in the profanity of daily life. This makes it an appropriate place for all student to visit. Reference: Asian Rural Institute. (2012).Observation Trips. [online] Available at: https://www.ari-edu.org/en/our-training/%E3%82%AB%E3%83%AA%E3%82%AD%E3%83%A5%E3%83%A9%E3%83%A0/%E8%A6%8B%E5%AD%A6%E3%83%BB%E7%A0%94%E4%BF%AE%E6%97%85%E8%A1%8C/ [Accessed 28 Sep. 2016]. Berg-Srensen, A., 2016.Contesting secularism: Comparative perspectives. Routledge. Cusack, C.M., 2012. Religion in Australian Society: A Place for Everything and Everything and Its Place.Modern Greek Studies (Australia and New Zealand),13. Davie, G., 2013.The sociology of religion: A critical agenda. Sage. Durkheim, E. and Swain, J.W., 2008.The elementary forms of the religious life. Courier Corporation. Edles, L.D., 2016. Sociology of Religion and Beliefs.The SAGE Handbook of Cultural Sociology, p.357. Harekrishnamelbourne.com.au. (2016).Hare Krishna Melbourne | The Centre of the Bhakti Yoga Movement. [online] Available at: https://www.harekrishnamelbourne.com.au/ [Accessed 28 Sep. 2016]. Iskconeducationalservices.org. (2016).Temple Visits IES. [online] Available at: https://iskconeducationalservices.org/temple-visits/ [Accessed 28 Sep. 2016]. Krishna, H.K.H., Hare, K.K.H., Rama, H.R.H., Hare, R.R.H., Samadhi, P. and Vrindavan, V.I., History and belief. profile, V. (2016).My Yatra Diary.... [online] Myyatradiary.com. Available at: https://www.myyatradiary.com/ [Accessed 28 Sep. 2016].

Thursday, November 28, 2019

All My Life for Sale Essay Example

All My Life for Sale Essay The Life of EBay In the essay â€Å"All My Life for Sale†, John Freyer explained how he sold all of his possessions in his apartment to move out for college. Those items had some sort of sentimental value to people who purchased them and gained a vague relationship with them. One way he expressed himself, is when he sold his first wave of objects on eBay. He asked the highest bidders if they could update him on how his things were doing. He wondered if his buyers were taking good care of his things. Freyer is the type of person who would hold on to things hoping they would get used or fixed one day. He got a community started on his website allmylifeforsale. com. Over time, Freyer started to receive messages containing photographs about the stories from people who were a part of the project. He also requested if people could send him their address so he could come and visit. Not too long after, an invitation from the person who purchased Freyer’s salt shaker invited him to their house in Portland, Maine. The six thousand dollars that Freyer made from his selling his things helped him start his journey to visit people all over the country by car. â€Å"As I met more people, the awkwardness of meeting strangers started to wear off†¦ Some may say too comfortable†¦ I would help myself to food in the high bidder’s refrigerator without a second thought† (85) He started to think they were more than just strangers. For example, he acted like a kid who walks into his parent’s fridge to get something to drink. We will write a custom essay sample on All My Life for Sale specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on All My Life for Sale specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on All My Life for Sale specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Soon after September 11, Freyer starts to mature. I stopped caring so much about the objects that I was visiting and started caring more about the people who invited me†(86). This personifies that he is growing up in a sense that he is paying attention to the things that really matter in this world. â€Å"Although I hadn’t made it to everyone who had invited me to visit, I knew that it was time to stop driving. †(86) Freyer started to realize that everything was in good hands and he should start worrying about himself. He wanted to set his priorities straight. He had to graduate college.

Sunday, November 24, 2019

Manual vs Automatic Transmission Essay Essays

Manual vs Automatic Transmission Essay Essays Manual vs Automatic Transmission Essay Essay Manual vs Automatic Transmission Essay Essay Why are autos with manual transmittals so popular? Besides. what are some of the differences and some of the advantages to driving a auto with a manual transmittal? They are more hard to drive than a auto with an automatic in it. They besides require certain motor accomplishments that you don’t necessitate with an automatic. One could besides take an automatic that is easier to drive and would do your thrust in first-come-first-serve hr traffic more comfy. Peoples who have driven autos with manuals in them know the differences and the advantages of driving one. The driver has more control over the car’s power than they do when driving autos with machine rifles in them. Cars with machine rifles are great to drive around because they don’t necessitate excessively much drive accomplishments. Peoples who don’t truly like to drive normally will take a auto that is automatic. They frequently don’t pay as much attending to the things that are go oning around them while they are driving. They have improved a batch through the old ages with better cogwheel ratios. and the switching response when the driver merely presses on the gas. However. they are non every bit much merriment to drive. That is why race are drivers drive autos with manual transmittals. Cars with manual transmittals are really fuel efficient. They respond better to the driver which makes them safer. Peoples that drive autos with manual transmittals are more focussed on their drive. When the driver down displacements when they are driving to cut down their velocity. they are besides salvaging their brake tablets. Other thing autos with manual transmittals have more power and tend to react better when you accelerate. It besides makes your driving more interesting. Besides race auto drivers drive autos with manual transmittals to take their drive accomplishments to a higher degree for maximal public presentation. Ones personality will do you make up ones mind on which is better for you to drive. My personal sentiment is that autos with manual transmittals are a batch more merriment to drive than machine rifles. Because. autos are made for drive and drive should be merriment.

Thursday, November 21, 2019

Pros and Cons of the Death Penalty Essay Example | Topics and Well Written Essays - 500 words

Pros and Cons of the Death Penalty - Essay Example Many researchers, human rights activist and the Catholic Church argue that death penalty is against human rights, morality and ethical considerations. There are also a large number of people who oppose death penalty because of the cruel inhuman way it is administered. In this respect, James Coleman observes that the application of the death penalty today in the American judicial system is quite arbitrary and inconsistent (The Death Penalty: Arbitrariness and the Death Penalty). Similarly, Coleman, citing the famous Lockett v. Ohio in 1978, goes on to argue that the ultimate decision of the jury to impose the death penalty is usually followed by the defendant’s opportunity to plead for mercy. It is also a fact that there are many deserving defendants who are eligible for the death penalty but escape the capital punishment and vice versa which pose a number of questions on the amount of fairness in administering death penalty. Even when the advocates of death penalty hold that i t should be imposed ‘fairly and with reasonable consistency’ despite the legal formulas and procedural rules â€Å"the death penalty remains fraught with arbitrariness, discrimination...and mistake† (The Death Penalty: Pro and Con).